Content at Scale is Now BrandWell

Content At Scale* has undergone a significant transformation, rebranding itself as BrandWell.ai on August 26, 2024. This change reflects the company’s evolution from a content creation platform to a comprehensive brand growth engine.

The rebranding was driven by the realization that their services had expanded beyond merely providing content at scale, now encompassing tools to build brand trust, authority, and revenue.

BrandWell.ai’s new offerings include RankWell, an AI-powered long-form content writer; WriteWell, a short-form AI writing assistant; and a Content Intelligence Suite with various SEO and content optimization tools.

The rebranding also brought changes to their pricing structure and plan features. The $249/month plan now includes 25 posts instead of 8, with options for additional projects and users. Existing customers have been automatically upgraded to new plans with increased benefits.

BrandWell.ai is powered by multiple technology suites: RankWell for long-form SEO content, WriteWell for short-form content and marketing copy, and Content Intelligence for keyword research and optimization.

With this rebranding, BrandWell.ai positions itself as an all-in-one brand growth engine, aiming to provide marketers with comprehensive tools for building authority, trust, and revenue. The company’s focus has shifted towards sustainable, long-term brand growth strategies, moving away from quick hacks or viral content approaches. This transformation marks a new chapter for the company, offering clients a more holistic approach to content creation and brand development in the digital landscape.

Go here to learn more about what BrandWell is offering agencies and enterprises. (https://appliedmarketinggroup.com/brandwell/)

Meet Content At Scale – The Writing Solution for Content Writers That Promises SEO Friendly, AI Generated Pieces At Scale… Better, Faster and Cost Effectively!

Content At Scale* is different from the AI-based chatbots and related apps flooding the marketplace.  The proprietary content platform uses a mix of 3 AI engines, NLP and semantic analysis algorithms, crawls Google, or a YouTube URL, a podcast, an uploaded document or a competitor’s URL and and then parses all the top ranking content to put together entire long form SEO driven blog posts. In short it takes what you give it to model the best content and create unique content for you.

Content at Scale is an AI-powered content automation platform with one of the most advanced technology stacks ever built for AI SEO blogging that helps users create high-quality content quickly and efficiently. It’s the perfect solution for marketers, agencies, publishers, and content freelancers looking to scale their content marketing without sacrificing quality or authenticity

The 25X Faster and Cheaper Case Study

Julia McCoy, a top 30 content marketer worldwide and VP of Marketing at Content at Scale, recently posted a case study to the company’s website.

It showed how Content at Scale’s AI-powered writing tool enabled Journey Engine to scale their content output 25X faster and cheaper than before. With Content at Scale, they were able to produce 250,000 words for just $1,500 – compared to the $1,800 it cost with an in-house writer for 10,000 words.

Journey Engine is a growth marketing agency that helps education and technology companies get more revenue from organic search. According to their website, Journey Engine ‘runs circles around other enterprise SEO agencies — for not so enterprise prices.’ Their USP is its proprietary technology that enables it to automate manual and repetitive tasks and work in short sprints. The result of that is delivering 12 months of client SEO in just 12 weeks.

Here’s a sneak peek at what’s under the hood.

  • Scaling your content marketing has never been this easy. With Content at Scale, you can add 1, 20, 50, or even 100 keywords that you want to rank for, and within a few minutes entire blog posts are written for each keyword!
  • On April 7, 2023 Content at Scale V2 went live. So now you can create content from YouTube video links, podcast episode URLs, or existing blog posts, and even a custom audio or video file.
  • Unlike ChatGTP-based content generators, the company’s proprietary content automation system finds what’s already working and ranking well for your target keywords and writes fresh, unique content modeled on that.
  • Each SEO friendly draft article is formatted with:
  • Title + Meta Description + URL slug
    • An intro
    • Table of contents (when readers click this it shows engagement to Google)
    • H2 and H3 headings
    • Average post is 2,600+ words!
    • Bullet lists (like this)
    • Key takeaways
    • Click to Tweet callouts
    • An FAQ sections (relevant to your topic) now using Google’s QA schema
    • And a conclusion WITH a closing paragraph dedicated as a call-to-action for your website.
  • You’ll have a built-in editor for performing on the spot AIO (AI Optimizer) edits to fine tune the content and add your knowledge, personal style, stories, brand voice and humanity to the content.
  • The editor page also includes helpful SEO-friendly metrics (all based on currently ranking results) like:
    • Ideal content length
    • Number of headings
    • Editable titles, metas, and URL slugs
    • Common keywords/phrases found in ranking content using natural language processing
    • And a great on-page SEO content checklist
  • The brief tab on the editor page instantly displays the subheads and lets you add subheads and then create new content by rerunning the post.
  • The WordPress plugin lets you add content directly to your website where you can edit it, add links, add images and schedule or publish it.
  • The platform’s built-in plagiarism scanner has native Copyscape integration, so you can be more confident that your work is original and that you’re not accidentally plagiarizing someone else’s content.
  • You can use the Content at Scale AI detector by pasting content into it and know within seconds if it appears the be written by AI.

How Julia Wrote Ten 2,500 word blog posts in one day

As I write this, Content at Scale’s home page features a video by Julia McCoy explaining how she created ten 2,500 word blog posts in one day. She started by dropping 10 keywords into an excel spreadsheet. She then uploaded the spreadsheet to Content at Scale and clicked the ‘Create Content Now’ button. The draft posts were created in under 10 minutes.

The Final Step: Tuning up the content as an AIO (AI Optimizer) Writer

The final step for each of Julie’s posts was editing them by cutting the fluff, adding images and links, fact checking, and adding personal touches. Julie has created a post on the Content At Scale blog  and a YouTube video explaining the 5-step framework she recommends for accomplishing this. The Content At Scale blog also has posts further exploring each of the steps in what she calls the C.R.A.F.T. framework, shown below.

  • C – Cutting the fluff
  • R – Optimizing your content for SEO
  • A – Adding blog images and visuals
  • F – Fact-check before posting
  • T – Trust building in your content

Who is Content at Scale For?

Content At Scale is ideal for anybody who produces large volumes of long form content and wants to do it better, faster and affordably. Some of the users they highlight are companies doing content marketing that want to scale up, agencies wanting a better process and more profits, startups that are funded and need to hit the ground running and muli-site operators that need to meet the demand for fresh content at affordable prices.

Content At Scale is not for those who want to use generalized AI to auto-generate bulk content cheaply and with little regard for quality. It is designed to produce high-quality content that is optimized for SEO and passes AI detection tests.

Content At Scale focuses on producing content that is both authentic and engaging, rather than just churning out low-cost, low-quality content. It is designed to help businesses and individuals scale their content marketing efforts without sacrificing quality or authenticity.

If you’re ready to take your long-form content creation to a new level, now is the time take Content at Scale for a serious test drive. As I write this the platform is in beta and they are offering bonus credits to new users.

Go here to learn more.

ANNOUNCING CONTENT AT SCALE 2.0: A Recap of Content at Scale’s New Features… Effective April 7, 2023

  • Completely new app, re-built from the ground up with an all-new UI
  • Incredible content quality update now includes external links, better optimization using NLP related keywords discovered in the app’s crawling (vs. just as an optimization guide), formatting, less fluff, and higher accuracy levels. (have to see it to believe it!)
  • You can write about ANY topic . You are no longer limited to just informational keywords, but now ALL kinds of topics (reviews, comparisons, recipes, etc)
  • A never before seen ability to create content from YouTube video links, podcast episode URLs, or existing blog posts, and even a custom audio or video file.
  • New content optimization scoring model – so you know exactly how well optimized your content is
  • All new text editor (much cleaner and easier to use)
  • Google Docs export feature
  • Built-in AI detector within the new research tab
  • Improved user permissions and custom roles for those on Team plans

Go here to learn more about Content at Scale.

* This post contains affiliate links. If you click through and make a purchase, I may earn a small commission at no extra cost to you. Thank you for supporting this blog.